ALUTEC – new logo & new color scheme

For ALUTEC, Wheels are more than just a product – they have always stood for style, personality, and driving pleasure. The new logo marks the beginning of a new chapter – powerful, modern, and distinctive.

Where red and white once stood for dynamism and design, electrifying green and striking lightning bolts now dominate. The new look symbolizes movement, innovation, and the energy that has always driven us. This rebranding reflects what defines ALUTEC – the ambition not just to keep up, but to lead the way. The new logo represents a new era in which design and performance are perfectly combined.

Our new brand identity brings a breath of fresh air to the world Wheels – young, confident, and full of character. And yet it remains deeply rooted in what defines ALUTEC: quality, style, and the unwavering commitment to innovating.

New look, same passion: That's ALUTEC 2025.

Information about our current Wheelsdesigns can be found https://wheels-manufacture.de/wheels/alutec/wheels:

Download: ALUTEC Logokit

ALUTEC NEW Logo 2025 transparent